WordPress is a popular content management system (CMS) that helps you create a website or blog from scratch. You can use WordPress to design and build various websites, including e-commerce stores, portfolios, and business sites.
If you’re considering using WordPress for your next project, you may wonder if you need to hire a WordPress consultant. While you can create a WordPress site on your own, working with a consultant is worth considering several benefits. This guide will explore nine top benefits of hiring a WordPress consultant.
What is WordPress?
No matter where you’re starting from with your website, WordPress can help you take it to the next level. WordPress is free and open-source software released under the GPL. Wordpress is the most used CMS (Content Management System) out there but it’s not the only one. Others include (but are not limited to) Shopify, SquareSpace, WebFlow, Wix or PrestaShop.
Different WordPress consulting services offer a wide range of services, from helping you select the perfect WordPress theme for your website to providing advanced functionality and features. A WordPress website consultant is someone who can help you with all aspects of your WordPress website. Whether a beginner or an experienced user, a consultant can help you get the most out of your WordPress website.
What Are the 9 Benefits of Hiring a WordPress Consultant?
As the WordPress community is ever-growing, there are now several different services that you can take advantage of. Here are nine benefits of hiring a WordPress consultant:
1. Save Time
One of the most significant advantages of hiring a WordPress consultant is that they can save you a lot of time. This is because they will be able to carry out tasks much quicker than you could, and they will also better understand how WordPress works.
Suppose you wanted to add a new plugin to your website. A WordPress consultant could easily do this for you, whereas it might take a while to figure out how to do it yourself. Even if you can do it yourself, it will still take you longer than it would take a consultant.
At Growth Hackers, we help our clients design and develop exceptional WordPress websites. What do I mean by that? Not only the design is beautiful, their WP websites become lead generation engines. In fact, our own site at GH is built with WordPress so we have firsthand experience on what it takes to have a high-converting WP site.
2. Save Money
When it comes to WordPress consulting services, you will save money in the long run by hiring a consultant. This is because they will be able to carry out tasks much cheaper than if you were to do them yourself. In digital marketing, for example, a consultant can help you save on tools and resources you would need to purchase yourself.
Or during WordPress development, a consultant will often be able to find free or low-cost alternatives to the tools and resources you would need to buy. At Growth Hackers, we worked with an e-commerce client (On WooCommerce) investing heavily in multiple marketing tools and WordPress plugins. By streamlining their stack and recommending smarter alternatives, we reduced their costs while improving overall performance.
3. 100% Customization
Usually, when you create a website or blog on your own, you are limited to the customization options that come with the platform or themes you choose. This is not the case when you hire a consultant. WordPress developers can customize your website or blog according to your needs and wants.
This means that your website will be unique and stand out from the rest, which is essential if you want to attract more visitors. At Growth Hackers, we’ve seen B2C and B2B businesses rely on generic WP templates that blend in with competitors. After implementing a fully customized WordPress experience, one of our healthcare clients achieved a stronger brand presence and better visitor engagement.
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4. Improved User Experience
If you want people to keep returning to your website, you need to provide them with a good user experience. This is something that a lot of people overlook, but it’s essential. A WordPress consultant will be able to help you improve your website’s user experience by making it more user friendly and easy to navigate.
At Growth Hackers, we treat user experience like the layout of a physical store: when everything is easy to find and intuitive, visitors naturally stay longer and come back more often. They can also add features to make your website more engaging and interactive. Like if your site is an eCommerce site, adding a live chat feature can help improve customer service and make it more likely that people will buy from you again.
5. Better Search Engine Optimization
It’s no secret that WordPress is one of the most SEO-friendly platforms. However, if you want to take advantage of this, you need to hire a consultant who knows how to optimize a WordPress website properly.
At Growth Hackers, we treat SEO like building signposts across the internet. How? By helping search engines clearly understand and guide users to our clients’ websites.
They will be able to help you choose the right keywords, tags, and titles that will help your website rank higher in search engine results pages. They can also help you create quality content that is keyword rich and informative.
6. Greater Social Media Integration
Social media is a very powerful tool that can be used to promote your website or blog. To take advantage of this, you must ensure that your website is appropriately integrated with social media platforms. At Growth Hackers, we’ve seen WordPress websites operate in isolation from social platforms. After implementing full social media integration, one of our manufacturing clients expanded their reach and improved both traffic and SEO performance.
A WordPress consultant can help you add social media buttons and widgets to your website or blog if you want to increase traffic from social media sites. They can also create a social media strategy tailored to your needs. As search engines become more sophisticated, social media will become an increasingly important part of SEO. So don’t only consider it when you’re looking to improve your social media presence but also when trying to improve your website’s SEO.
7. Increased Speed and Performance
If your website is slow to load, visitors will likely leave and find a similar site that’s faster. Website speed matters because it impacts how easy it is for people to find what they need on your site. They will start to get frustrated if they can’t quickly find what they need, resulting in lost sales and opportunities.
At Growth Hackers, we optimize website speed for all our WordPress clients, and 100% of them saw improved loading times and higher conversion rates after performance enhancements and technical optimization.
A WordPress consultant can help you troubleshoot speed issues and recommend improving performance. They can also help you install caching plugins and other tools to improve loading times. If you are having issues with your servers, they can help you configure them so that your WordPress site loads faster.
8. Improved Security
When you have a website, you must ensure that it is secure from hackers and other online threats. This is something that many people don’t think about but is very important.
A WordPress consultant can help you add security features to your website or blog, such as password protection and two-factor authentication. They can also help you update your website with the latest security patches.
9. Get Expert Advice
A WordPress consultant can give you their professional opinion if you’re unsure about something related to your website or blog. They can help steer you in the right direction so that you don’t make any mistakes that could harm your website.
Like with any other profession, getting a second opinion from someone who knows what they’re talking about is always good. So, if you’re ever feeling lost or confused, don’t hesitate to ask a consultant for their help.
At Growth Hackers, we worked with a B2B client unsure about their WordPress setup and marketing direction. By providing expert recommendations, we helped them avoid critical errors and improve overall performance.
Top 5 Tips for Finding the Best WordPress Consultant
1. Check their portfolio
Before anything else, you need to check the consultant’s portfolio and see if their previous projects match what you’re looking for. This will give you a good idea of their skill level and what they’re capable of. Suppose you want a simple website with just a few pages.
In that case, you don’t need someone who has only worked on complex projects with hundreds of pages. Or, if you want different WordPress themes installed on your site, you need to find someone who has done that before. Also, when you’re looking at a consultant’s portfolio, pay attention to the design of their own website.
At Growth Hackers, we’re transparent. And that’s why we add a few of our success stories directly on our website. So, if before getting in touch with us, you’d like to discover our experience and capabilities, do not hesitate to visit our case studies.
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2. Ask for referrals
If you know someone who has recently hired a wp consultant, ask for referrals. They will be able to give you first-hand information about their experience working with the consultant and whether they would recommend them or not.
While you’re at it, you can also ask the consultant for referrals from their past clients. As you find WordPress consultants to interview, create a shortlist of your top candidates. The right WordPress consultant for you is someone who has extensive experience with the platform and can offer you insights into how to use it effectively for your business.
The WordPress platform is constantly evolving, and a good consultant will always be up to date on the latest changes.
3. Check reviews and testimonials
In addition to checking the consultant’s portfolio, you should also read reviews and testimonials from past clients. Like anything else, you want to ensure that you’re working with someone professional and knowledgeable.
When reading reviews, pay attention to both the positive and negative aspects. For example, a reviewer might say that the consultant was very responsive but didn’t deliver on their promise of increasing traffic to the site.
This is something you would want to take into account before hiring someone. Suppose you want to improve your website performance and find a WordPress developer with 100 5-star reviews. But then you notice that none of those reviews mentions website speed. In this case, you might want to look elsewhere or you can also use the WordPress online test to determine whether they have the on-the-job skills to help you with your business.
In addition, try to get a sense of the consultant’s communication style. Do they seem friendly and easy to work with? Or are they more abrupt and to the point? You want to ensure you’re working with someone you can communicate easily with so that there are no misunderstandings.
4. Get a proposal
Once you’ve narrowed your choices, reach out to the consultants and request a proposal. The proposal should outline the services that the consultant will provide, as well as the price.
When evaluating proposals, pay attention to the consultant’s level of detail. A good consultant will take the time to understand your needs and develop a customized proposal. They should also be able to answer any questions you have about their services.
In addition, compare the prices of the different proposals. Remember that you usually get what you pay for, so don’t necessarily choose the cheapest option. However, you also don’t want to overpay for services you could get elsewhere for less. Or, in some cases, you may be able to negotiate a lower price.
At Growth Hackers, not only will we create a custom proposal based on your industry, market, needs, goals and budget, we will also prepare a complimentary business audit personalized to your products or services and competitive landscape.
5. Schedule a consultation
Once you’ve selected a consultant, schedule a consultation to discuss your project in more detail. This is a good opportunity to get to know the consultant and see if they’re a good fit for your needs.
During the consultation, ask questions about the consultant’s experience and expertise. You should also ask about their process for working on projects. This will give you a better understanding of how they work and whether or not they’re a good fit for your project.
At Growth Hackers, we offer a free consultation so do not hesitate to book one. In fact, this is more than a consultation but rather a strategy session. After the consultation, you should have a good idea of whether or not the consultant is right for you. If you’re confident in their abilities, hire them for your project.
These are just a few things to remember when hiring a WordPress consultant. By following these tips, you can be sure that you’ll find someone who is professional, knowledgeable, and experienced. With the help of a good consultant, you can take your WordPress site to the next level.
Final Words on Hiring a WordPress Consultant
If you want to create a website or blog, you should consider hiring a WordPress consultant. They can help you with various tasks, such as customizing your website, improving your user experience, and increasing your website’s speed and performance.
They can also help you with search engine optimization and social media marketing. Just to install WordPress and a theme can be challenging for some if they are entirely new to it. So whether you are a small business owner or a large corporation, a WordPress consultant can help you take your website to the next level.
So if you are looking for someone to help you with your website, then be sure to contact a WordPress consultant today! You won’t regret it.
Growth Hackers is an award-winning Wordpress web design agency helping businesses from all over the world grow. There is no fluff with Growth Hackers. We help entrepreneurs and business owners by providing world-class Wordpress consultation services, increase their productivity, generate qualified leads, optimize their conversion rate, gather and analyze data analytics, acquire and retain users and increase sales.
We go further than brand awareness and exposure. We make sure that the strategies we implement move the needle so your business grow, strive and succeed. If you too want your business to reach new heights, contact Growth Hackers today so we can discuss about your brand and create a custom growth plan for you. You’re just one click away to skyrocket your business.
